I can’t bloody believe it was a week ago today that I was packing my overnight bag in preparation for my little jaunt to Bristol for the #hustlehardwerkshop with the Costa Sisters.
I’ve been following these two super gorgeous sisters via social media for quite some time now. No not in a weird stalker way but in a fan girl crush kinda way because I’m genuinely in awe of their contagious creativity and infectious personalities. Seriously you feel it hitting you over the airwaves, they’re those type of people!
They know who they are and what they want.
I’d promised myself that if I ever saw they were putting on a workshop close to home that I’d find a way go get myself booked on one…. the workshops I’d previously seen were generally advertised for videographers or photographers.
Obviously being neither of the above I decided to contact the girls, explain a little about what I do for a living and see if they’d let me attend anyway. After all, if you don’t ask, you don’t get…. and as you can see they said yes!
We bang on all the time about doing things to attract our “Ideal Client”, but we also really need to be aligning ourselves with those types of suppliers that share the same values, ethos, ethics and goals.
Find your tribe, grow your gang, pack, clan, herd… you get the gist!
I admire anyone who is brave enough to stand out from the crowd. It takes courage to aknowledge you’re not the same as the flock of sheep that you’ve being encouraged to follow blindly and it takes guts to try something different without a guarantee that it’ll be a success.
These two bad ass boss ladies did just that. They created a place in the industry that wasn’t previously there. They ran with an idea, totally ripped up the rule book and are bloody killing it! They utterly love what they are doing and each other, which is totally evident and pretty endeering.
Despite their continued and growing success Elena and Sofia are really down to earth and almost appear surprised by it, which is very humbling, especially in an industry that can sometimes be hideously pretentious.
After any workshop I have attended I have often come away feeling a little flat, disheartened and even once or twice disappointed. No matter what feelings though, I always try to give my self time to digest and reflect what I’ve been taught. There is always something positive learned.
If I’m being truly honest I did have a bit of a wobble about heading off to Bristol. I spent the day before worrying that it wasn’t the right kind of workshop for me, stressing out over feeling guilty thinking about other things I could have or should have spent the money on that would probably have been more worth while for my business. I overthink a lot, which makes me anxious and then nervous but I knew I had to go with my gut, and my gut said I had to get my ass on that workshop!
I am so glad that I did because it was such an uplifting afternoon. I learnt a few new things which I’m already beginning to implement into my business. I made some lovely new connections with other awesome creatives from further afield. Most importantly I realised that investing that time and money on me doing something that I wanted to do just because, is something that I can’t put a financial amount on, attending this workshop was actually invaluable.
Witnessing the pure excitement (and the happy dances) of the photographers and videographers when they captured their perfect shots was infectious. It actually made me want to pick up a camera so that I could see and feel what they did when looking through those lenses… I didn’t though because I’m a scaredy cat and didn’t touch one incase I broke it (you only need to look at my current iPhone to see I’m a clumsy sod).
There’s a part of one of my all time fave quotes that came into my head whilst I stood back watching, mesmerised by the passion in that room.
“You've gotta dance like there's nobody watching” ― William W. Purkey
So yes it really was well worth me joining in on this workshop, if only to help me realise that I need to try harder going forward to only say yes to those things that will make me do my happy dance, even if I look like a div!
With thanks to my traveling companion and roomy Verity Westcott Photogprahy.
Thank you Elena and Sofia for being the inspiration that I currently require to shake things up a little! With a huge heartfelt girly cuddle and lots of love from me to you Dx